000 02073nam a22002297a 4500
005 20220217103253.0
008 220217b ||||| |||| 00| 0 eng d
020 _a9781785043727
040 _cAL
041 _aEnglish
082 _223
_a158.1
_bMILH
100 _aKaty Milkman
_920487
245 _aHow to Change :The Science of Getting from Where You Are to Where You Want to Be
260 _aLondon
_bPenguin Random House
_c2021
300 _axiv,249 p.
_bPB
_c23x15 cm.
365 _aBLCR-000122
_b₹559.20
_c
_d₹699.00
_e20%
_f15-02-2022
520 _aHow to Change is a powerful, groundbreaking blueprint to help you - and anyone you manage, teach or coach - to achieve personal and professional goals, from the master of human nature and behaviour change and Choiceology podcast host Professor Katy Milkman. Award-winning Wharton Professor Katy Milkman has devoted her career to the study of behaviour change. An engineer by training, she approaches all challenges as problems to be solved and, with this mind-set, has drilled into the roadblocks that prevent us from achieving our goals and breaking unwanted behaviours. The key to lasting change, she argues, is not to set ever more audacious goals or to foster good habits but to get your strategy right. In How to Change Milkman identifies seven human impulses, or 'problems', that commonly sabotage our attempts to make positive personal and professional change. Then, crucially, instead of getting you to do battle with these impulses she shows you how to harness them and use these as driving forces to help instil new, positive behaviours - better, faster and more efficiently than you could imagine. Drawing her own original research, countless engaging case studies and practical tools throughout to help you put her ideas into action, Milkman reveals a proven, inspiring path that can take you - once and for all - from where you are today to where you want to be.
650 _aConfidence
_920488
650 _aForgetfulness
_920489
700 _aMILKMAN (Katy)
_920490
942 _2ddc
_cBK
999 _c221538
_d221538